Florida Strawberry Festival

This year's festival will be held Mar. 2-12, and will feature the signature headline musical acts along with rides and entertainment.

Vance Whitaker, with the UF/IFAS Gulf Coast Research and Education Center in Wimauma, discusses the science behind breeding the berries and offers insight into the … umm … field.

Also coming to Plant City for the annual event in March are Sara Evans, the Oak Ridge Boys, Tanya Tucker, Train, Keith Sweat and Wayne Newton. Advance tickets go on sale Dec. 8.

A new law that Gov. DeSantis signed this week at the Plant City Strawberry Fest designates strawberry shortcake as the official state dessert. That's leaving a tart taste in the mouths of Key lime pie backers.

The designation is an effort to promote the state's $1 billion strawberry industry.

Plant City was once known for producing lumber, cotton, citrus and cattle. Here's what changed.

But key lime could keep its title as the state pie.

A diverse lineup of headline musical acts returns to the Florida Strawberry Festival in 2022.

There may not be the big music names, but the festival will still have live music, food vendors, and plenty of activities.

The decision was made to ensure the safety of visitors during the coronavirus pandemic.

The Florida Strawberry Festival is celebrating its 85th anniversary this year, and organizers of the Plant City tradition plan to give the 600,000…

Plant City’s annual Strawberry Festival returns this week with a renovated main soundstage and headliners from a variety of musical genres.Starting…