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Florida Matters: The 'Farm-Fresh' Fraud

Outdoor_Market_r_650.jpg
Laura Reiley
/
Tampa Bay Times
Farmers Market Produce

"Locally-grown," "farm-to-table," and "pasture-raised" are the new buzzwords in the food culture, and restaurants are rushing to meet the demand. But one reporter says that at many Tampa Bay area restaurants we're being -- as she writes -- "fed fiction." When she investigated, she found that even farmer's markets are mainly absent of local farmers. Florida Matters' Robin Sussingham sat down with food critic Laura Reiley of the Tampa Bay Times to talk about her recent exposé, "Farm to Fable."

Robin is Senior Editor at WUSF, spearheading the station's podcasting initiatives and helping to guide the vision for special reporting projects and creative storytelling. She created The Zest, the station's podcast that's all about food, which she continues to host and serve as senior producer.