The I-4 Corridor stretches from Daytona Beach to Tampa, and has become a symbolic battleground in the one of the most coveted states in the race for the White House. But who are the people living in and voting in these communities? WUSF has teamed up with our sister station WMFE in Orlando to take a trip down the Interstate to learn more about these coveted voters. Our trip starts in Volusia County.
While pollsters dial up Florida voters in this tight presidential race, there’s a different kind of polling taking place at the Daytona Flea Market. It’s happening at the cash register.
There are buttons, hats and Bobblehead dolls of both candidates for sale, but one candidate is selling better than the other.
Take The Doggie Shirts Gray shirts in a variety of sizes from Chihuahua to beagle hang in two rows. One row holds Donald Trump shirts, the other row is full of shirts for Hillary Clinton. The Trump shirts fly off the hangers while the Hillary shirts can’t be given away.
And sales are brisk around the corner, where Steve Stone is selling Trump for President T-shirts, but for humans.
“Very good. T-shirts are good, and some people just have to have that (shirt that says,) ‘Hillary for Prison’ ” Stone said.
His shop looks like a campaign office. In many ways Stone, is managing Trump’s ground game here in Volusia County.
"I was in Pennsylvania, and I came home to see my sister, and I came out here and people were coming by and said nobody at the GOP was doing anything," he said.
So he opened his shop at the flea market. He says he wants to branch out in the county to Orange City and Deltona.
“It just needs to spread. This is grassroots,” he said.
So Stone’s taken it upon himself to register voters and hand out signs.
Resident Karen Gorman sees those signs all along the beachside.
“If you take a ride along A1A and you go by State Road 40 going down A1A along Ormond Beach,” said Gorman, “every house: Trump, Trump, Trump, Trump, Trump.”
She calls herself a conservative and said she supported Bill Clinton back in the 90’s, but can’t bring herself to switch sides again and vote for Hillary.
“There’s so many things in her past, so many things swept under the table, it bothers me,” said Gorman. “Even though she’s a woman and she could be the first woman president, I really think this is going to be a Trump state, a Republican state.”
Not All Of Volusia County Is Trump Country
While Mitt Romney won the county by a hair in 2012, Barack Obama handedly took the county in 2008. University of South Florida political science professor Susan MacManus remembers when it used to be one of the most solidly democratic counties in the state.
“And the newspaper over there, the Daytona Beach News Journal, used to be the most liberal newspaper in Florida when it was owned by a family,” said MacManus. “It is no longer that.”
Republicans now outnumber Democrats, but just barely. Not far behind are unaffiliated voters.
Daytona is home to many of Volusia County’s Democrats, partly due to the sizeable black community surrounding the historically black Bethune Cookman University.
Debating Politics At The Barber Shop
Not far from campus customers get a cut and talk politics at Cut Masters barbershop.
“The barber shop, that’s where it is, where people really speak their mind. And at the end of the day we all remain friends.”
Owner Derrick Harris is voting for Clinton.
“I don’t always vote down party lines, there are some republicans that I vote for as well,” said Harris. “But when it comes down to hearing the issues, knowledge of the issues and just the arrogance of the other candidate, there’s no way I can support someone like that.”
Harris is also a pastor so whether he has people’s attention in the barber’s chair or in the pulpit he’s constantly preaching about the importance of voting.
“Oh definitely,” said Harris. “As a matter of fact you can probably see my sign ‘let my people vote’ I have it right on the front.”
Getting out the vote will be key deciding who wins Volusia County.
Also key, how all of those unaffiliated voters will swing on the eastern edge of the I-4 Corridor.