© 2023 All Rights reserved WUSF
Play Live Radio
Next Up:
0:00
0:00
Available On Air Stations

Shock Tactics: Montana's Meth Project Ads

The Montana Meth Project is sponsoring a new series of anti-drug advertisements designed to inform -- and perhaps to scare -- kids about the dangers of methamphetamine use.

After the state released a series of graphic radio and TV ads, the commercials soon ranked in the Top 20 on AdCritic.com, an advertising industry Web site. The campaign also includes print advertisements and billboards.

Guest:

Paul Venables, founder and co-creative director of Venables, Bell and Co., an ad agency in San Francisco, Calif.

Copyright 2022 NPR. To see more, visit https://www.npr.org.

Tags
WUSF 89.7 depends on donors for the funding it takes to provide you the most trusted source of news and information here in town, across our state, and around the world. Support WUSF now by giving monthly, or make a one-time donation online.